Coordinating COVID-19 Vaccination:
3 Essential Elements

Covid Vaccination Coordination

COVID-19 has transformed healthcare indefinitely and forced agility from care teams at every turn. Vaccination efforts are no exception. Healthcare organizations across America are in the midst of a massive, frazzled effort to coordinate hundreds of millions of COVID-19 vaccinations.

As demand peaks for information around vaccine eligibility, availability, and distribution, healthcare organizations should be proactively educating patients and providers to help combat misinformation and build confidence in the vaccination process. Effective communication is critical between healthcare organizations, staff, and patients to support compliance with public health guidance.

Unfortunately, some organizations simply haven’t had the resources to plan ahead for the number of logistical variables impacting vaccine communication and coordination. We want to help by summarizing the challenges and solutions of three essential elements of vaccination coordination:

  1. Patient Communication
  2. Provider Communication
  3. Resource Allocation

1. Patient Communication

Challenges: Trust, Compliance, and Safety; Combatting Misinformation

To build trust and increase compliance among patients, organizations must communicate and provide real educational material to counteract misinformation such as social media myths.1 Managing expectations and helping patients assess their relative risks in context are challenges that only get harder as myths and disinformation spread online.

Solution: Rapidly Educate, Remind, Triage, and Follow Up

A 2020 population survey of US adults found that individuals were more likely to accept a COVID-19 vaccine if they thought their healthcare provider would recommend vaccination.2

Build trust and patient satisfaction by distributing educational material to patients on their most preferred communication device—their cell phone. The right patient engagement solution will offer HIPAA-compliant video, voice, and text messaging that empowers you to:

  • Reach out to patients about vaccine availability and location.
  • Send timely appointment updates and confirmation.
  • Provide guidance on preparation, wayfinding, and check in.
  • Track confirmations, cancellations, and who is running late.
  • Instantly broadcast changes in supply, location, or procedure to the patient population.
  • Create a triage pathway for patients who have questions, complications, or adverse effects from the vaccination.
  • Provide automated reminders to support second dosage compliance. For example:
  • Clients are using PerfectServe’s Patient and Family Communication solution to send patients reminders of their second dose date with simple scheduling instructions.

2. Provider Communication

Challenges: New and Evolving Processes; Accommodating Patient Demand and Follow-Up Needs

Surging patient demand and shifting vaccine supply make it difficult to coordinate staff and ensure the right providers can be reached at the right time. Organizations must keep providers educated, up to date, and prepared to answer patient questions. It is also up to organizations to facilitate rapid follow-up to patient questions and concerns post-vaccination.

Solution: Dynamic Communication, Smart Routing, and Instant Updates in One App

Communication should make it easy for providers to understand the process of the vaccine rollout and answer specific technical questions.3

The same communication solution that addresses your patient needs should also support seamless coordination between clinical and operational staff in an environment of surging demand and dynamic vaccine availability. Look for a solution that lets you:

  • Share educational material with staff via news bulletins.
  • Update care teams about locations, procedures, and supplies.
  • Instantly communicate changes to staffing and site plans across your organization.
  • Facilitate real-time responses from providers to address patient issues associated with vaccine complications. For example:
  • One hospital has implemented an “Adverse Vaccine Reaction Hotline” that care team members can access via PerfectServe web or phone number. Three different providers rotate through the hotline service so the case load is spread evenly.

3. Resource Allocation

Challenges: Balancing Staff Distribution With Changes in Vaccine Demand and Supply

One of the most difficult and important resources to coordinate is your staff. Balancing staff vaccination with provider shift schedules to adequately support patient vaccination will be increasingly challenging. Adjusting provider schedules manually during chaotic surges in supply and demand across locations could become a nightmare.

Solution: Optimized Provider Scheduling With Real-Time Update Distribution

“A world safe from vaccine preventable diseases requires well-functioning human resources within a supportive environment.” – World Health Organization4

Automate the schedule-building process with a solution that can adapt to shifting variables—such as temporary vaccination sites and changes in vaccine supply—and update your staff in real time. An ideal scheduling solution will:

  • Integrate with your communication solution.
  • Provide easy access via smartphone app.
  • Serve as a provider scheduling source of truth that stays up to date in real time.
  • Simplify shift swaps and time-off requests for providers to help reduce burnout
  • Accommodate unique needs with customization for your organization. For example:
  • Optimized Provider Scheduling powered by Lightning Bolt is helping organizations meet fluctuating staff needs during COVID-19 surges by automatically generating balanced schedules to include new and redeployed staff across existing and temporary locations.

Streamlining Vaccination Coordination

COVID-19 vaccination presents healthcare organizations with several challenges exacerbated by many shifting variables. Don’t leave your teams fumbling to keep up. Leading organizations are overcoming vaccine-related communication and resource challenges with comprehensive collaboration solutions that solve as many challenges as possible with one streamlined, user-friendly interface.

See how integrated solutions can support your COVID-19 vaccination coordination.

Demo PerfectServe

Resources:
1. Effects of fact-checking social media vaccine misinformation on attitudes toward vaccines, J. Zhang et al., ScienceDirect, Preventive Medicine – Volume 145, Apr. 2021: sciencedirect.com/science/article/abs/pii/S0091743520304394?dgcid=author
2. Acceptability of a COVID-19 vaccine among adults in the United States: How many people would get vaccinated? P. Reiter et al., Vaccine – Volume 38, Issue 42, Sep. 29, 2020: sciencedirect.com/science/article/pii/S0264410X20310847
3. Communicating about the COVID-19 Vaccines: Guidance and Sample Messages for Public Health Practitioners, Public Health Institute, Dec. 10, 2020: phi.org/thought-leadership/communicating-about-the-covid-19-vaccines-guidance-and-sample-messages-for-public-health-practitioners
4. Immunizations, Vaccines and Biologicals – Workforce, World Health Organization: who.int/immunization/programmes_systems/workforce/en

Telmediq Scores Best in KLAS: Named Clinical Communications Category Leader for Fourth Year in a Row

KLAS AwardIt was announced today that PerfectServe’s Telmediq solution received the coveted 2021 Best in KLAS award for the Clinical Communications segment. Telmediq finished with a score of 92.2, which is more than four points above the average Clinical Communication vendor score of 87.9.

First and foremost, we have to thank our customers for their continued partnership. The last 12 months have been endlessly challenging for healthcare organizations, and it’s been a pleasure working with so many of them to support their efforts responding to a public health crisis. We’re honored to be part of the incredible work so many frontline healthcare workers do every day, and customers will continue to be at the center of every decision we make.

This also marks Telmediq’s fourth consecutive year as the category leader for the Clinical Communications segment, and it reflects countless hours of hard work and dedication by our entire team, from support to product to R&D and beyond. Of particular note, three of the wins have come since PerfectServe’s acquisition of Telmediq in early 2019. Mergers and acquisitions frequently bring concerns about instability for customers, but with PerfectServe’s strong leadership team, we’re proud to say that the company’s expanded resources and talented employees have helped us stay laser focused on delivering the best results for customers.

It’s true that awards are always validating, but recognition from KLAS stands apart because it directly reflects the voice of our customers. KLAS checks in with more than 30,000 healthcare professionals every year as part of their surveying process, so if a product is lacking, they’re going to hear about it firsthand. For that reason, we celebrate this award as proof of successful partnerships with the incredible healthcare organizations we’re fortunate to call customers.

The word “partner” has been uttered in many a PerfectServe Zoom meeting over the last 12 months as we have considered the best ways to support customers through the COVID-19 pandemic. These discussions resulted in an offer of free software and services in the initial stages of the outbreak, and customer feedback about the need for remote patient engagement led us to reprioritize our product roadmap to rapidly develop and launch a new Patient & Family Communication solution that supports video visits, real-time family text updates, and a virtual waiting room capability. Agility and customer service were the themes of 2020.

As we build on the momentum of this humbling recognition and think about what’s ahead for 2021, the words of PerfectServe CEO Guillaume Castel from his interview with HIStalk in September ring truer than ever:

  • All 350 of us at PerfectServe wake up in the morning with a desire to solve bigger problems for our clients and their patients. We start with the end in mind. We are excited about the progress that we have made with our clients and the progress that they are making with their patients.”
  • The journey is what we think of as unified communications. It crosses boundaries and it cannot be an afterthought. It needs to be core to the mission of the company that commits to delivering it. Similarly, workflow enhancements can be achieved by combining technology and innovation with experience and know-how, not just releasing tools and demanding that a clinician use them.”
  • “We spent a great deal of time thoughtfully integrating the various capabilities and thinking about how we could make the sum of the parts bigger than what they were. What we have now is a cross continuum way of enabling communications at scale for the largest health systems in the United States.”

Guillaume’s statements aren’t just idle talk, either. KLAS commentary for Telmediq consistently highlights the professionalism of our team, their willingness to listen to—and take action based on—customer feedback, and how well the platform works. This December 2020 testimony from one organization’s CMIO is a prime example:

  • “Telmediq’s support for us is beyond compare. We are interfacing their product with another vendor’s system, and it is not an easy thing to pass that information back and forth. However, Telmediq has always been willing to invest the time from their side to help our people do that integration. Telmediq is very willing to consider ideas. If we say that we want an improvement to the product, they will actually take that back to their developers, and some version down the road will have that change in it. Telmediq is very responsive to their clients in terms of optimizing the product and doing product development to make it work better.”

More health systems than ever are relying on clinical communication & collaboration (CC&C) systems to coordinate care, and the trend is likely to accelerate in coming years. Though a lot has changed at PerfectServe in the last few years, our dedication to customers and drive to innovate have not wavered in the slightest. With our class-leading (and KLAS-leading!) clinical communication system supplemented by advanced provider scheduling and patient communication capabilities, PerfectServe is uniquely positioned to help health systems improve outcomes for patients—both now and far into the future—by delivering the right information to the right person at the right time for any given situation.

Check back next year around this time to see if we’re holding true to our commitment by going five-for-five with KLAS. For now, we’re going to get back to work.